3 cara atau tips menghasilkan uang di TikTok
Lalu, bagaimana para TikToker menghasilkan uang? Dan apakah ini usaha yang ingin Anda tekuni—beralih dari pelanggan menjadi produsen? Inilah yang perlu Anda ketahui:
3 Metode Orang Menghasilkan Uang di TikTok
1. Mereka memasarkan perusahaan mereka dan mendatangkan pelanggan baru.
2. Mereka mengumpulkan sponsor.
3. Mereka memanfaatkan 'Dana Kreator' TikTok.
1. Mereka memasarkan bisnis mereka dan juga menarik pelanggan baru
Katakanlah Anda saat ini memiliki kegiatan rekreasi yang menghasilkan uang. Mungkin Anda menawarkan barang secara online, atau berkonsultasi dengan klien berbayar, atau menghasilkan pendapatan di YouTube. Konten web TikTok Anda dapat mendatangkan lebih banyak pembeli, klien, atau pengunjung.
"Ini cara yang luar biasa untuk mengarahkan lalu lintas situs web ke berbagai jaringan lain—ke situs web Anda, ke milis Anda, atau ke jaringan YouTube Anda," kata Keira Jones (@thekeirajones), seorang TikToker yang berbasis di Phoenix yang juga mengelola dan merekomendasikan merek di platform tersebut.
Beginilah cara TikToker yang berbasis di Orlando, Connie Rietdyk (@connie.rietdyk), menghasilkan banyak uang.
Dia bekerja sebagai spesialis desain situs web dan optimasi mesin pencari (SEO) sebagai pekerjaan sampingan selama beberapa tahun, tetapi penghasilannya "tidak ada yang istimewa," katanya, "hanya cukup untuk menutupi biaya tambahan."
Ia menghasilkan sebagian besar uangnya dengan bekerja di pusat panggilan telepon hingga kontraknya berakhir pada Mei 2021. Tanpa pekerjaan lain yang sudah disiapkan dan juga asuransi pengangguran yang tertunda, Rietdyk mulai memanfaatkan TikTok, yang sebelumnya hanya ia gunakan untuk melihat dan mengunggah konten pribadi.
Dalam artikel TikTok Rietdyk, ia mulai menawarkan saran usaha kecil tentang desain situs web dan optimasi mesin pencari (SEO). Berawal dari sekitar 200 pengikut pada Mei lalu, kini ia memiliki lebih dari 11.000 pengikut—dan sejumlah pengikutnya telah menjadi pelanggan berbayar.
Pada September 2021, Rietdyk memperkirakan bahwa 80% pendapatannya berasal dari rekomendasi TikTok; ia telah menghasilkan hampir $11.000 sejak Mei dan lebih dari $4.600 pada bulan Juli saja. Ia merasa jumlah itu cukup untuk menutupi semua pengeluarannya dan menyimpan sebagian tabungan.
"Tujuan saya adalah berwirausaha penuh waktu dan mandiri," ujarnya. "Rasanya saya sudah hampir mencapainya."
2. Mereka mengumpulkan sponsor
Let's say the majority of your TikTok blog posts have to do with one particular topic, like caring for dogs. There may be pet dog food brands and also chain producers who intend to use your pup-loving target market. Those business may request your assistance.
The process might operate in a few methods. Maybe the firm sends you a free item, like a canine plaything, as well as asks you to state it in one of your TikTok videos. Or perhaps you consent to plug the toy, yet only if the firm also includes some cash.
Or perhaps you really get down to company. You formalize a contract with the firm for a certain variety of articles concerning the plaything in exchange for an agreed-upon amount of cash. You might additionally reach out to companies on your own and pitch a contract like this, specifically if you're currently utilizing as well as discussing their items.
Sponsorships such as this are exactly how Jones makes a lot of her cash on her personal TikTok account, where she shares advertising and marketing pointers. "Brands that are marketing tools are reaching out to me," she claims, "due to the fact that I'm either already naturally talking about their product, or they understand that my target market would certainly be interested."
Brands began connecting to Jones when she struck about 15,000 fans. When it concerns sponsorship opportunities, the number of followers you have might be as vital as having a particular angle, such as pet care or internet marketing. (A lot more on locating your specific niche later.).
As Jones places it: "The more niched down you are, the more probable it is you'll be connected to." By contrast, she says, a general way of life influencer is possibly much less likely to score sponsorships. Those influencers' audiences might have wide, hard-to-define passions, making them less attractive to sponsors.
Keep in mind that top quality web content should be disclosed in some way, normally via a hashtag in the description, such as #ad or #sponsored.
3. They tap TikTok's 'Designer Fund'
This resource is "basically a pool of money that TikTok disperses between every person in the Developer Fund," Jones claims.
You can apply for this fund if you have at least 10,000 fans, gotten at least 100,000 video sights in the last one month, and have satisfied a few other certifications such as being 18 or older.
Exactly how much money can you expect to make? TikTok's Maker Fund web page mentions the following: "A number of factors affect how funds are computed for videos under the program.
Unless you're really hustling as well as draining successful web content, this fund most likely will not be your major source of income, Jones states. She earns simply a couple of bucks or cents per day through the Designer Fund-- coffee cash, she claims. Yet although the revenues aren't a lot, she states, it's "enjoyable to see that your initiative is being rewarded in such a way.".
Tips for generating income on TikTok.
If you assume you can maximize TikTok's growing appeal, currently is the time to attempt. "TikTok is the future," Jones claims. "A great deal of individuals, in 2 to 3 years, are going to be looking back like 'man, I wish I would certainly have begun quicker.'".
However, if you prepare to earn money on TikTok, take into consideration the following advice.
Locate your particular niche.
Making money on TikTok will likely be much easier if you stay with a niche, as opposed to publishing a wide selection of content. So begin by "figuring out the particular niche you wish to expand in," Jones claims.
If you plan to make use of TikTok to sustain another gig, allow that sector guide you. Or if you're aiming for sponsorships, consider the target market you intend to bring in.
Research that specific niche and also involve with its community. Look on TikTok for video clips and also accounts about the topic, Rietdyk says, after that "such as" and also discuss that web content.
By engaging, "you're educating TikTok to reveal you the sort of web content that interests you," she says. The system will begin offering you similar web content. After that, when you start posting, TikTok will likely reveal your web content to an appropriate audience.
For instance, claim you develop jewelry, and also you want to utilize TikTok to send visitors to your Etsy page. Possibly in the future, you would certainly also be open to publishing sponsored content.
Search for and adhere to TikTokers that have an interest in precious jewelry and involve with their articles. TikTok will likely feed you more of the very same web content from comparable TikTokers. Then, when you begin uploading, your web content likely will be seen by the precise target market you want: individuals that like fashion jewelry.
Rietdyk emphasizes the relevance of involving with others, constructing a community and also publishing pertinent content prior to trying to sell your things. (So perhaps you publish how-to videos or guidance initially.).
" You do not want to advertise to a chilly audience," she states. "Offer a lot of value completely free before you also begin requesting for anybody's cash.".
Be authentic.
To that very same point, attempt to be on your own. "Don't be fake," Rietdyk claims, including that "TikTokers can inform if you're doing something just for a 'like.'".
As for funded web content, only advertise items "you truly use and also like," Jones states. She claims she refuses partnerships for items that don't check those boxes.
Jones includes that if you advertise too many products, "your audience will certainly obtain upset and also seem like they're being used.".
Enjoy.
" If your only intent for beginning TikTok is to earn money, after that you're probably not going to do well," Jones states.
Like with any kind of social networks presence, she states, offering your target market ought to be your No. 1 concern. "That's when individuals will certainly be attracted as well as intend to follow you," she says.
Rietdyk includes that it is essential to "maintain it favorable." She suggests establishing little, possible goals-- a particular number of sales or amount of earnings, for example. Then, she includes, "celebrate the victories.".
Various other means to earn money.
If making money on TikTok isn't for you, consider these alternative routes:.
Wish to attempt one more video platform? Attempt to earn money on YouTube.
If you're a player, check into just how to earn money on Twitch.
Seeking to clean house? Try to sell stuff online or generate income on eBay.
If you're writing anyhow, consider just how to generate income blogging.
Allow's say most of your TikTok messages are about one particular subject, like caring for pets. "TikTok is the future," Jones says. By involving, "you're educating TikTok to reveal you the kind of material that interests you," she states. When you start uploading, TikTok will likely reveal your content to a relevant audience.
TikTok will likely feed you more of the very same material from comparable TikTokers.
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